Lydia Fletcher
Lydia Fletcher is the founder of Fletcher Media Consulting, a Northwest Arkansas-based public relations firm specializing in telling the stories of the built environment. She serves as Communications Lead for CNU34, supporting the local host committee and coordinating messaging for the Congress. Lydia works with architects, planners, developers, and civic leaders to translate complex ideas about growth and place into clear, community-centered narratives. Based in Northwest Arkansas, she is passionate about advancing conversations around traditional neighborhood development and the future of American cities. follow: @fletchermediaconsulting
Bentonville: The ‘growing edge’
A small city with major urban growth, Bentonville, Arkansas, offers a model for expansion that at the edges that preserves nature and historic small-town identity.
Fayetteville: The ‘regenerative fabric’
The largest city in Northwest Arkansas, Fayetteville is managing growth by incremental development that is regenerating the city’s urban fabric.

