Nuture unique historic character in walkable formats and don’t build leasable space that you can’t lease. For downtown to have a critical mass, the goal is to capture 20 percent of the retail market share.

The game celebrates art, architecture, and culture, so businesses near cultural landmarks have a better chance of having PokéStops, which is what you need to be able to place a lure.

Studies that quantify how urban places affect human, economic, and environmental wellness are essential to building the political will for change.