Rob Goodill

Rob Goodill is principal of urban design and planning at SK&I Architecture. Rob possesses over 25 years of experience and is a recognized leader in consensus-based visionary design. A proponent of mixed-use, walkable urbanism, his work includes neighborhood revitalization, sprawl repair, and transit-oriented developments that are vibrant, inclusive, and implementable both here and abroad. Rob brings exciting thought leadership and plays a key role in raising the firm’s profile through his work with private and public/private clients focused on the reciprocal relationship between building programs and the public realm of streets and open spaces in neighborhoods and cities. His extensive expertise is focused on visioning, programming, placemaking, urban design, and planning. He is particularly adept at achieving collaborative, consensus solutions to difficult development opportunities. His efforts have been nationally recognized by the American Institute of Architects, the Urban Land Institute, and the Congress for the New Urbanism.

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Contemporary Vernacular: A style for everyday city life

Some “Contemporary Vernacular” buildings try too hard to be noticed. Others are playful, elegant, and worthy contributors to the "Comic scene" in urban neighborhoods and city centers.
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In praise of ‘boxy buildings’

Five- to seven-story podium buildings are dense, mixed-use, affordable, and easily replicable. It's time to recognize a good thing and learn from the better examples.
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The chameleon of urban architecture

“Ambiguous and composite buildings” solve multiple urban design problems through a flexible approach to building form and architectural language.